Venatus understands that each site is unique and your audience behave differently depending on page layouts and the devices. While there is no guideline on the number of ads, there are a range of best practices to follow for the best user experience.
These include:
- The ad layout should complement the website layout.
- The ads should not interfere with the site navigation and content viewing experience.
- There should not be more than 3 ads per viewport on desktop and 2 for mobile.
- Ads should be clearly distinguishable from content.
- Ads should respect user choices.
- Ads should not be mislabelled.
Keeping all these things in mind, we will work with you to better understand your user behaviour and how our ad layout can complement both user experience and site layout.